Aisha Khan serves as the Vice President of eCommerce for Vireo Health. She joins the team with a wealth of digital sales and marketing experience after spending over 5 years at Johnson & Johnson, where she led one of the largest Health & Beauty eCommerce businesses in the U.S.. Aisha is an industry expert and thought leader in data analytics, social commerce, digital shelf, CRM, and promotional planning. She enjoys bringing her passion for eCommerce to the classroom as an adjunct professor at Rutgers University, teaching her custom syllabus focused on data visualization (Tableau) and eCommerce analytics. Prior to Johnson & Johnson, Aisha worked at Goldman Sachs in equity trading and owned an eCommerce apparel business. She earned her MBA from Rutgers University and graduated Magna Cum Laude from Rutgers College in Finance & Mathematics. Aisha joined Vireo Health because of her commitment to bringing healthcare products to digital, accessible marketplaces and her strong belief that natural remedies result in better patient outcomes with fewer side effects.